codified

Give every campaigna clearer next step.

Campaign traffic needs a page that carries the message forward. We create landing pages and microsites around the audience, offer, and action, with the flexibility to learn and improve after launch.

Forever Humane campaign page

What’s included

Built for the campaign, and the next one.

  • Message match and structureThe page picks up exactly where the ad, email or post left off.
  • Audience-specific journeysSeparate pages when different people need different arguments.
  • Form and CRM handoffLeads land in the system your team already works from.
  • Reusable templatesLaunch the next campaign faster, without starting over.
  • MeasurementConversions tracked from the start, so you can see what worked.
  • IterationChanges and tests after launch when the traffic supports it.

FAQ

Landing page questions.

Something else on your mind? Ask us directly.

Can pages live inside our existing site?

Yes. We can build within your current CMS or set up a separate microsite, depending on the campaign.

Can our agency supply the copy?

Absolutely. We often build from agency-supplied copy and creative, and flag anything that needs adjusting for the page to work.

Can you create a reusable template?

Yes. A good template makes the second and third campaign faster and more consistent.

What gets measured?

The action the page exists for, usually form submissions or calls, plus the traffic sources behind them.

Can you support testing?

When there’s enough traffic for a meaningful result. Otherwise we use clear before-and-after comparisons and say how confident they are.

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Got a campaign coming up?

Tell us what’s changing, what’s stuck, and what the site needs to do next. We’ll tell you how we’d approach it.